Sr Digital Business Lead
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A Sr. Digital Business Lead at T-Mobile is responsible for shaping the future state of digital through strategic vision and leadership. This role requires a strong understanding of business dynamics, consumer needs, and a combination of analytical and leadership skills. The lead oversees a portfolio of digital products, ensuring alignment between customer value and business objectives, with accountability for performance outcomes. Collaboration with cross-functional teams is key to developing and managing an investment roadmap, advocating for initiatives that yield positive financial and operational results. The role involves in-depth expertise in consumer behavior, digital data analysis, and prioritizing digital experiences to drive growth or cost efficiency. Additionally, strong communication skills, including executive storytelling, are crucial to demonstrate the value of digital investments in supporting the company's digital-first strategy.We are offering this role at our HQs in Bellevue, WA; Overland Park, KS and Frisco, TX.
T-Mobile is enjoying three days a week in office hybrid work!
Job Responsibilities:
- Use exceptional quantitative and qualitative analytical skills to identify target customer(s) and evaluate end-to-end customer experience and gaps across multiple channels and customer touch points
- Develop the overall digital strategy, the overarching business plan, and KPIs, including the inputs and validation of key inputs to the business plan: product, experience, and roadmaps to achieve overarching business goals.
- Responsible for investment analysis through the development and ownership of business cases, opportunity analysis including ROI, NPV, CLV and target setting.
- Be a Business owner and Customer Champion in advocating for Digital experience build out and gain alignment from collaborators and partner teams through effective communication and relationship management.
- Develops strong partnership with business, internal/external partners and Leadership to understand current omni-channel customer experiences, identifies areas of investment and opportunity
- Ability to craft a Sr. executive level narrative, presentation.
- Analyze competitive market intelligence to improve business outcomes.
- Conceptualize on new and innovative reporting mechanisms to gain insights for optimization in an agile environment
- Accountable for ongoing opportunity assessment, investment decisions and budget management of a portion of the digital portfolio.
Education:
- Bachelor's Degree or equivalent experience Business, Marketing or related field
- Master's/Advanced Degree would be a bonus!
Work Experience:
- 7+ yrs Product Marketing experience
- Previous experience in hands on technical role will be beneficial in this role
Knowledge, Skills and Abilities:
- Experience delivering and writing business requirements for complex multi-year planning.
- Experience with business casing and/or investment prioritization.
- Superior analytical skills and commercial savvy, Strong analytical skills with demonstrated ability to identify/analyze/synthesize product use data and use the data to drive decisions.
- Experience with qual and quant analysis including behavioral, financial, and experiential with shown capability to develop and drive and lead decisions and prioritizations against an investment rubric.
- Shown experience in handling relevant experience in Product Marketing or Management
- Digital Marketing Experience leading a digital suite of experiences or products as a business leader with P&L ownership strongly preferred (Preferred)
- Experience working with customers and collaborators to understand user behavior and create journey maps or process flows.
- Strong requirements elicitation, and validated writing skills including the ability to write concisely and clearly for different audiences.
- Validated ability to effectively and efficiently communicate with Leadership, while employing a high degree of collaboration and influence.
- Excellent written and verbal communication skills with ability to present complex technical information in a clear and concise manner to a variety of audiences including executives and non-technical leaders.
• At least 18 years of age
• Legally authorized to work in the United States
#LI-Corporate
The pay range above is the general base pay range for a successful candidate in the role. The successful candidate’s actual pay will be based on various factors, such as work location, qualifications, and experience, so the actual starting pay will vary within this range.
At T-Mobile, employees in regular, non-temporary roles are eligible for an annual bonus or periodic sales incentive or bonus, based on their role. Most Corporate employees are eligible for a year-end bonus based on company and/or individual performance and which is set at a percentage of the employee’s eligible earnings in the prior year. Certain positions in Customer Care are eligible for monthly bonuses based on individual and/or team performance. To find the pay range for this role based on hiring location, click here.At T-Mobile, our benefits exemplify the spirit of One Team, Together! A big part of how we care for one another is working to ensure our benefits evolve to meet the needs of our team members. Full and part-time employees have access to the same benefits when eligible. We cover all of the bases, offering medical, dental and vision insurance, a flexible spending account, 401(k), employee stock grants, employee stock purchase plan, paid time off and up to 12 paid holidays - which total about 4 weeks for new full-time employees and about 2.5 weeks for new part-time employees annually - paid parental and family leave, family building benefits, back-up care, enhanced family support, childcare subsidy, tuition assistance, college coaching, short- and long-term disability, voluntary AD&D coverage, voluntary accident coverage, voluntary life insurance, voluntary disability insurance, and voluntary long-term care insurance. We don't stop there - eligible employees can also receive mobile service & home internet discounts, pet insurance, and access to commuter and transit programs! To learn about T-Mobile’s amazing benefits, check out www.t-mobilebenefits.com.
Never stop growing!
As part of the T-Mobile team, you know the Un-carrier doesn’t have a corporate ladder–it’s more like a jungle gym of possibilities! We love helping our employees grow in their careers, because it’s that shared drive to aim high that drives our business and our culture forward. By applying for this career opportunity, you’re living our values while investing in your career growth–and we applaud it. You’re unstoppable!
T-Mobile USA, Inc. is an Equal Opportunity Employer. All decisions concerning the employment relationship will be made without regard to age, race, ethnicity, color, religion, creed, sex, sexual orientation, gender identity or expression, national origin, religious affiliation, marital status, citizenship status, veteran status, the presence of any physical or mental disability, or any other status or characteristic protected by federal, state, or local law. Discrimination, retaliation or harassment based upon any of these factors is wholly inconsistent with how we do business and will not be tolerated.
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